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Ella: authentic videos with your team

What Ella does and how it works: storyboards, video requests to colleagues and automatic finalization.

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Written by Kirsten Brown

Ella creates authentic videos with the people in your company, and nobody needs video experience. She plans the project, guides your colleagues through the recording and finalizes the video automatically.

What Ella does for you

  • Storyboard at the push of a button: You describe your video project and Ella builds a recording plan with individual scenes, for example "Your day", "Your team", "Your tip".

  • Video requests: Ella sends the recording requests to your colleagues via email or link. Every request carries the right instructions and format.

  • Guidance during recording: Contributors record themselves directly in the browser, with support, so even camera-shy colleagues deliver good takes.

  • Automatic finalization: Ella assembles the incoming recordings into the finished video, on-brand. You can adjust everything in the editor afterwards.

What teams use Ella for

  • "Day in the life" videos for the careers page

  • Employee introductions and testimonials

  • Leadership statements

  • Team recaps from trade fairs and events

  • FAQ videos, for example for applicants or prospective students

For the step-by-step flow, see "Starting a video project with Ella".

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